Crisis & Risk Communication Professional
Crisis & Risk Communication Professional
Strong understanding and experience related to public affairs program activities, such as coordinating news & information media interviews, developing communication plans, coordinating agency information programs, evaluating agency public affairs programs, etc.
Knowledge of emergency relationships among the government, private sector, news media and public.
Experience in effectively contributing to and managing a team effort to meet task requirements.
Skill in conducting assigned work and producing end results through self-motivated efforts including problem analysis and resolution.
Experience in evaluating impacts and effectiveness of public affairs programs.
Substantial experience in preparing analytical summaries on communications strategies & tactics and developing guidance material, correspondence, articles, bulletins, brochures, news releases, talking points, fact sheets and collateral material.
Experience in establishing and maintaining relationships with the general public, the news & information media, key officials, agency stakeholders, industry representatives, and community groups in order to communicate and disseminate program information which results in an understanding of the agency's mission and activities.
Solid background, skills and expertise in the principles, functions and standard operating procedures of emergency management including direct experience in major incident responses.
Basnight served as a Lead Public Information Officer during the 2012 Democratic National Convention and had a significant role in planning, coordinating and implementing the Joint Information Center for Charlotte-Mecklenburg. He is a founding member and past Chair for the Department of Homeland Security (DHS) Virtual Social Media Working Group. Mark also led the efforts to plan, coordinate and implement the marketing & advertising campaign for the Charlotte-Mecklenburg Emergency Alert & Notification System "CharMeck Alerts."
Mark Basnight is a resourceful communication expert with over 8 years experience in the industry. He is accomplished at leading and managing national, regional, and tribal relations to promote knowledge, awareness, and support for multifaceted issues and programs. Mark is a nationally known communications expert who has assisted dozens of communities and organizations in preparing to effectively communicate with multiple audiences during times of crises.
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Responsible for assisting government agencies, non-governmental organization, and private sector groups with plans, training, exercises, and support materials relating to media and public relations before, during and after a crisis / emergency. Current research focuses on developing tools for government public information professionals utilizing existing and emerging communication technologies, developing a national model for the provision of emergency public information through a Joint Information System/Center consistent with the National Incident Management System, and developing case studies and training materials to enhance message delivery by public officials during a time of crisis.
Instructor Emergency Management Professional Program, APIO, E/L105 – Public Information and Warning
Serves as an adjunct instructor for the Federal Emergency Management Agency's Emergency Management Institute located in Emmitsburg, Maryland, providing week long instruction for public information officers from around the globe including materials on news conference preparation and presentation, risk and crisis communication methodology, news interview skills, joint information system/center development and application, and social media usage during times of crisis.
Public Information and Warning - This Emergency Manager Basic Academy course introduces participants to what the Public Information Officer (PIO) does in emergency management along with the basic information about the Integrated Public Alert and Warning System (IPAWS). The PIO topics covered include the role of the PIO; communication tools and resources encompassing social media; effective communication; preparing the community through outreach and other means; and communication in an incident. The IPAWS topics covered include what the system is and does, preparing alert and warning messages, and writing common alerting protocol messages. This is a 2-day classroom course which gives participants time to perform activities and exercises to reinforce the knowledge and build basic skills.
Provide instruction for FEMA G290 Basic PIO Course, FEMA G291 JIS/JIC Planning Course and FEMA G242 Effective Communications.
The Basic Public Information Officer Course (G290) is designed to prepare participants to function as full- or part-time PIOs. Additionally, this training is a prerequisite and foundation for more advanced training that takes participants from the awareness level to the mastery level in their public information careers.
The JIS/JIC Planning for Tribal, State, and Local PIOs course will use interactive presentation to convey information and engage the participants in learning. Participants will complete a number of worksheets assessing jurisdictional JIS/JIC readiness and facilitating planning for JIS/JIC implementation.
The Effective Communications course is designed to improve the participants communication skills. Being able to communicate effectively is a necessary and vital part of the job for every emergency manager, planner, and responder. The G242 course assists participants to develop and/or enhance basic communication skills.The course addresses how to communicate in an emergency, how to identify community-specific communication issues, the use of technology as a communication tool, effective oral communication and how to prepare an oral presentation.
Establishes and maintains relationships with the general public, the news & information media, key officials, agency stakeholders, industry representatives, and community groups in order to communicate and disseminate program information which results in an understanding of the agency's mission and activities.
Performs work related to public affairs program activities, such as coordinating news & information media interviews, developing communication plans, coordinating agency information programs, evaluating agency public affairs programs, etc. Evaluates impacts and effectiveness of public affairs programs.
Prepares analytical summaries on communications strategies & tactics and develops guidance material, correspondence, articles, bulletins, brochures, news releases, talking points, fact sheets and collateral material.
The DHS First Responder Communities of Practice Virtual Social Media Working Group (VSMWG) provides recommendations on the safe and sustainable use of social media technologies before, during and after emergencies. The group was organized under the direction of the Science and Technology's First Responders Technologies (R-Tech) program.
Comprised of first responders and homeland security professionals from various disciplines and government agencies across the country, the group counsels emergency preparedness, response, and homeland security communities through virtual meetings. These meetings are used to identify and discuss responder issues and challenges.
The First Responder Communities of Practice platform serves as the primary location for the VSMWG to conduct activities, share developments, and connect with other homeland security professionals regarding the value of social media for emergency preparedness, response, and recovery. The group plays an active role in establishing the Make America Safer through Social Media Community as a national resource for social media and public safety-related information and best practices.
Performs a combination of supervisory and administrative work for a specific fire station. Supervisory duties include scheduling and monitoring the work activities of firefighters. Administrative duties include preparing written and electronic fire station reports.
Performs various duties in the local community and at a fire station. One common duty is informing the general public about fire safety and prevention. Additional duties include inspecting fire equipment, maintaining personnel records and assisting with the professional development of fire station employees.
The Haz-Mat Company Officer is responsible for managing the HAZMAT function and supervising HAZMAT Techs.
• Experience in coordinating, managing, and supervising HAZMAT response activities.
• Experience in developing a site safety plan and adhering to safety procedures.
• Experience in determining HAZMAT organizational and logistical needs.
• Experience in receiving briefings and situation reports and ensured that HAZMAT personnel
were kept informed of mission objectives and status changes.
• Experience in providing situation updates and maintaining records and reports.
• Experience in providing accountability, maintenance, and minor repairs for issued equipment.
Performed highly skilled professional work planning, coordinating, and directing classroom orientation and specialized practical training for fire fighter recruits and fire employees; and performs other related duties as required.
Safely supervised high risk emergency training evolutions, including but not limited to: live fire training, high angle rope rescue training, confined space training, hazardous materials response training.
Evaluated emergency operations and critiques to determine Department training requirements.
Maintained accurate and reliable training records documenting mandated training according to departmental and legal standards.
Experience in training and evaluation of firefighters, recruit firefighters, and firefighter applicants.
Experience in the evaluation of new and existing equipment and conducted research for developing concepts for the Fire Department.
Experience in the maintenance of the training unit physical plant including structures, grounds and reserve department equipment.
Assigned to assist at an emergency scene as sector or safety officer.
Attended specialized training and obtained certifications and levels of competency.
Analyzes current intelligence holdings to identify gaps, and subsequent intelligence collection requirements. Considers enemy Order of Battle records in the development of collection tasks and assessment of enemy vulnerabilities and probable courses of action. Assists in the preparation of reports on captured enemy material. Drafts periodic and special intelligence reports, plans, and briefings.
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