Monique Powell

e-Business & Digital Marketing Strategist

ABOUT

I've spent the last 14 years helping businesses of all sizes to leverage the Internet. I'm passionate about web-based technology and the various ways businesses can use it to connect with customers, improve customer care and increase sales.

EXPERIENCE


2014Current

Scotiabank

Manager, Regional Marketing (Digital & Social Media) - English Caribbean

20132014

Scotiabank

Manager, Marketing, English Caribbean

20112013

Scotiabank

Manager, Digital Marketing - English Caribbean

20092011

Digicel Group

Web Specialist - Marketing

20022009

The Gleaner Company

Internet Specialist

20072008

The Gleaner Company

Columnist

20012002

Powell Interactive

Web & Graphic Designer (Freelance)

2014Current

Scotiabank

Manager, Regional Marketing (Digital & Social Media) - English Caribbean

20132014

Scotiabank

Manager, Marketing, English Caribbean

20112013

Scotiabank

Manager, Digital Marketing - English Caribbean

20092011

Digicel Group

Web Specialist - Marketing

- Managed the continual development of all primary websites across 32 countries.
- Developed and guided the execution of digital marketing strategies that employed the use of social media and various forms of online advertising.
- Managed vendor relationships with external web designers, programmers and related agencies.
- Provided ongoing direction and guidance to relevant personnel across all countries.

20022009

The Gleaner Company

Internet Specialist

- Developed websites for the company’s numerous external clients from conception and design through to the final stages of testing and deployment.
- Designed and maintained select Gleaner Company in-house websites.
- Implemented Content Management Systems for the company’s external clients.
- Liaised with account executives and/or clients to ensure the smooth flow of the production process.

20072008

The Gleaner Company

Columnist

Publication: The Sunday Gleaner
Column: Week On The Web
Description: Weekly column focusing on e-business and web-based technology.

20012002

Powell Interactive

Web & Graphic Designer (Freelance)

Designed websites & brand identity material for various clients.

EDUCATION


Start2001

Immaculate Conception High School

Start2008

University of The West Indies

BSc. Management Studies

Focus Areas: Marketing, Psychology.

Start2010

Mona School of Business, University of The West Indies

Certificate: Project Management

.

Start2011

eMarketing Association

Certificate: eMarketing

.

SKILLS


Website Development

User Interface Design

Information Architecture

Technical Project Management

Creative Direction

Social Media Marketing

Online Advertising

Search Engine Optimization

CONTACT

Get in touch with me if you would like to do business together, share an idea or just say hello.

Have a question?

Message Me
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